News & press
Upright in the news
The corporate sustainability tools to use
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Upright Launches New AI Model to Quantify Companies’ Sustainability Impacts, Risks and Opportunities
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World’s Most Impactful Companies 2026: the methodology behind the list
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TIME and Statista launch the World’s Most Impactful Companies 2026, powered by Upright data
Statista chooses Upright as data partner for 2026 global impact rankings
Upright launches AI-powered sustainability due diligence – changing what ESG analysis can do for investors
About Upright
The Upright Project is a Helsinki-based independent technology company building the world’s leading model for quantifying real-world consequences and modelling the global economy. Founded in 2017, Upright powers sustainability and risk intelligence for companies and investors managing more than $1 trillion in assets, as well as AI model performance and alignment. Upright also partners with leading academic institutions including Wharton and EDHEC.
Get in touch!
For media or press inquiries, please contact us at pauliina.bogdanoff@uprightproject.com
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Leadership portraits and bios
Annu Nieminen is co-founder and CEO of Upright, which she started in 2017 to build the world’s leading model for quantifying real-world consequences. Today Upright’s data engine serves more than 300 companies and investors. Nieminen has been chosen as an Innovator Under 35 by the MIT Technology Review and Nordic Tech Entrepreneur of the Year. She holds a M.Sc. (Eng.) in Information Networks from Aalto University. Prior to founding Upright, she worked as a consultant at McKinsey & Company and as CEO of the Finnish scaleup initiative Kasvuryhmä. She is a frequent speaker on impact, AI, and the future of the market economy at events such as Nordic Business Forum and Slush.
Juho Ojala is co-founder and CTO of Upright, where he leads engineering and machine learning and has built the company’s model of reasoning about real-world consequences since 2017. Recently, he led the development of Leena-2, the first LLM purpose-built for coherently sizing companies’ impacts, risks, and opportunities. Before Upright he co-founded the data visualisation studio Lucify and holds an M.Sc. (Eng.) in Information Networks from Aalto University.
